In this article I talked about my 6 D’s of projects, objectives, goals, sales, designs, etc. For this short article I’ll do a little follow-up to explain another aspect of the same methodology.
There are only 2 buckets that any sale or project ever falls into:
Business Need – They want something they don’t have.
Business Solution – They have something they don’t want.
Based on whichever you are presented with, my 6 D’s will produce something different. Let’s look at each: